Marketing Strategy - Fun Pop-By Gifts
Pop-bys is important to include gifting as a marketing strategy.
If you’re involved in any of the following businesses, appreciation gift-giving can be better than expensive advertising.
Pop-By/Drop-by Gifting can be used by:
What is a pop-by?
Pop-bys are small gift given to clients - generally if they drop-by your office or you pop-by theirs. There is no longer a need for cold calling. Just a quick "just popping-by to say hi and a face-to-face chat so you keep top of your customer's mind.
Their intended purpose is to deepen your relationship and provide the best oppurtunity to make a connection. Most people add a quirky “tag” on the gift to make memorable. Thereby, ultimately promoting themselves and their business.
Pop-bys have been proven to deepen the relationships and clients are more likely to make referrals. Pop-bys can, if you do it often enough and get really good at your tag lines, become my favorite part of you business. The true value of a Pop-by is showing your customers that your care enough to invest time and effort in your relationship with them.
Pop-By and Drop-By gifts
Here is a list of place that can benefit from Pop-By gifts and loyalty gifts to employees, customers and/or visitors.Pop-By/Drop-by Gifting can be used by:
- Hotels
- Insurance Companies
- Lawyers
- Real Estate Agents
- Construction Companies
- Recruitment Offices
- Electronic Companies
- Builders/Contractors
- Golf Associations
- Pharmaceutical Representatives
- Accountants
- Financial Institutions
- Health Management
- Hospitals
- Doctors
- Nursing Homes
- Auto Shops

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